Matt Mattson, co-founder of The Social Excellence Project, will provide members with specific rules for relationship-based marketing, branding, and leadership that drive results.
KEYNOTE (12:00-1:00pm): Today's companies and brands must compete for attention in a crowded, noisy, confusing world. As the marketplace gets more and more connected, the people who make up that marketplace feel more and more disconnected, disoriented, and disinterested. What if the key to marketing, branding, and positioning isn't found in the next new technology, the latest design trend, or the loudest social media post -- what if it is found through something as simple as human connection?
BREAKOUT SESSION (optional from 1:15-2:45pm): This interactive session will challenge you to build a plan for your career that puts people (real human relationships) at the center of everything you do. In the housing industry, we don't just sell houses, products or services -- we sell a sense of safety, family, security and believe it or not... love. Come prepared for practical ways to transform your day-to-day work that will bring you a new level of career fulfillment.